For the last eight years, thousands of floral industry members in all 50 states have organized their teams on one day in October to take part in Petal It Forward, where participants hand two flower bouquets to an unsuspecting stranger, urging them to keep one and share the other with someone else #petalitforward. It’s a powerful way to illustrate the positive health benefits of giving and receiving flowers. Science has proven that flowers reduce stress and anxiety and make people happy and who doesn’t LOVE that?

The Flourish Society is partnering with Huisman Flowers to distribute 350 bouquets in the Holland area. We’ll be hopping on the Joybus to #sharethelove!

Watch our social accounts to watch our progress and see some live videos.